I'm a Brazilian copywriter who believes in the power of ideas to drive
positive change–not just for brands, but for culture and society as a whole.

Throughout my career, I've had the privilege of collaborating with major
brands, including Volvo, Johnson & Johnson, Shell, Hellmann's, Snickers,
M&M's, Pedigree,  HSBC, LG, O Boticário, Itaú, Listerine, and Delta Airlines.


My work has been recognized with awards and shortlists at festivals such
as Clube de Criação (Brazil), MMA Smarties, Wave Festival, Effie Awards, 
Clube de Criação do Paraná, Colunistas Brasil, among others. 

I am currently open to new collaborations, whether freelance or full-time. 
If you want to have a chat, please feel free to hit me up.  

// +55 41 991178844 
// carlosffranco49@gmail.com
// LinkedIn • Instagram
Senior Copywriter
Freelancer, Curitiba/São Paulo | July 2023 - present
➥ (Euphoria Creative, VML Brazil, among others)

Senior Copywriter
Mirum Brazil, Curitiba/São Paulo | Sep 2015 – Jan 2023

Senior Copywriter
Mirum Brazil, Curitiba/São Paulo | Jan 2015 – Jun 2015

Senior Copywriter
Agência CASA, Curitiba/São Paulo | Mar 2012 – Jan 2015

Senior Copywriter
JWT Curitiba, Curitiba/São Paulo | Mar 2012 – Dec 2014
Senior Copywriter
OpusMúltipla Group, Curitiba | Feb 2011 – Feb 2012
Copywriter
Exclam Comunicação, Curitiba | Jun 2009 – Feb 2011
Copywriter
Loducca/Sunset (Omnicom Group), Curitiba | Feb 2009 – Jun 2009
Jr. Copywriter
RMG Connect (WPP Group), Curitiba | Sep 2008 – Feb 2009 
Jr. Copywriter
Bronx Comunicação, Curitiba | May 2007 – Ago 2008
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